instax's first ever video camera just launched! Here's the mini Evo Cinema™: Don't just take, give videos 🎬✨
If you love the look of instax™ but want the energy of short-form video, the wait is over: instax mini Evo Cinema™ just dropped - the first instax made for video-first creators.
It's a hybrid instant camera built to shoot, edit, print, and "give videos" in person. Real moments, real texture, real sharing - not another link lost in the group chat.
What makes the instax mini Evo Cinema™ different 🎥🤳
- The "Give videos" moment (this is the new flex)
mini Evo Cinema™ introduces a brand-new flow for your favourite moments: Shooting & Editing --> Printing --> Giving
Capture the moment, lock in the vibe, print an instax with a QR code, then hand it over on the spot for someone to scan and watch the full film - so the memory lives in someone's hands, not just in their camera roll. - The Eras Dial: 10 eras, 100 years of vibes🕰️
The hero feature is the Eras Dial - built to let you choose the texture of your video based on the era you're chasing.It's made for any creator who loves a strong aesthetic: the kind of look that turns everyday moments into something that feels like a scene. - Built to feel like a video camera (not just a camera)
instax mini Evo Cinema™ leans into a vertical hold that feels natural for filming, with physical switches and analogue controls that make shooting feel more immersive and intentional.Want to take it even further? A viewfinder and grip attachment are available as accessories - for extra comfort, stability, and that "real camera" feeling that makes filming more fun.
Why you'll love the instax mini Evo Cinema™
- Video-first hybrid fun: shoot with the freedom of digital, print when it matters
- Cinema texture on demand: swap the feel instantly with the Eras Dial
- Satisfying tactile controls: dials + switches that make creating feel hands-on
- A new way to share: don't send it, give it
Ready to shoot your life like a scene?
instax mini Evo Cinema™ is out now - built for anyone who wants their memories to feel more cinematic, more shareable, and more real.
