So we heard you wanted something wide... Introducing the new INSTAX WIDE 400

You’ve been asking, and we couldn’t be more excited to unveil the  INSTAX WIDE 400, your new go-to instant film camera for capturing MORE of life's  moments.  

 We’ve been seeing your comments and we read all your direct messages wanting something WIDE, so it was about time we delivered. Make room for more with your new go-to camera and read on to learn all about our newest member of the INSTAX family.  

Let's welcome the WIDE 400  

The INSTAX WIDE 400 is a reimagined WIDE format analog instant camera that lets you explore all things wide. Tell a bigger story with WIDE film, where you can fit more into every moment you capture.  

Perfect for landscapes, group shots, and everything in between, the WIDE 400 is your new adventure companion. Because your everyday adventures deserve to go large. Top up your WIDE Film, ready for your next adventure.  


Capture it WIDE 




An all-inclusive instant camera is incredibly user-friendly, with its analog-style controls, everyone is invited, both in the frame AND behind the lens. Twist to turn on, twist further to enter Landscape mode, then twist to turn off. 

Why you’ll love the WIDE 400 just as much as we do: 

WIDE format photos ✔️ 

  • Perfect for fitting life's largest moments into every shot. 

 Self-timer ✔️ 

  • So no one has to be behind the camera. Ideal for group photos and selfies. 

 Camera stand ✔️ 

  • No tripod no problem! Use the adjustable angle for the perfect shot every time. 

 Close-Up Lens ✔️ 

  • Capture the finer details of your subject with ease, perfect for portraits and macro shots. 

 Sleek design and durable build ✔️ 

  • Designed to withstand the elements, making it the perfect companion for outdoor photography. 

 Automatic flash ✔️ 

  • So there's no need to set anything up or adjust any controls. It's just a case of aim and click for great photos every time. 




Heading out?

The neat shoulder strap is a bonus for any adventure. Or opt for the unique carry case, and you'll have a real conversation-starter on your hands. 

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